Business Proposal for EV Mobile DC Charging Service

1. Executive Summary

Our company proposes to offer a unique mobile DC charging solution for electric vehicles (EVs) by repurposing old EVs with portable charging stations. This service will address the increasing demand for reliable, on-the-go charging solutions, particularly along highways. The goal is to establish a network of mobile chargers every 10 km, ensuring that EV owners can access fast charging services with ease.

2. Business Idea and Vision

The transition to electric vehicles is growing rapidly, but there is a critical gap in the charging infrastructure, particularly along highways. Traditional charging stations can be few and far between, leading to “range anxiety” for EV drivers. To solve this, we propose retrofitting old EV cars into mobile DC charging units, allowing for quick roadside charging assistance at designated points. These mobile chargers will be stationed or on-call along highways, ensuring that no driver is left stranded.

• Repurposed EV Cars: Using old EVs as mobile chargers is cost-effective and eco-friendly.
• Mobile Charging Network: Chargers will be stationed or available every 10 km on major highways.
• 24/7 Availability: Services will be operational round the clock for maximum coverage and support.
• Fast DC Charging: Our solution offers DC fast charging, which significantly reduces wait time for drivers.

3. Product/Service Description

Our core product is a Mobile DC Charging Unit (MDCU) installed in repurposed EV cars. These modified cars will be equipped with powerful DC fast chargers, designed to charge a variety of EV models.

• Fast Charging: Delivering high-speed charging (e.g., 50 kW) that can provide sufficient range in a short time (up to 30-40 km in 15 minutes).
• Flexible Deployment: The mobile units can be strategically placed or dispatched on request within a radius of 10 km on highways.
• Real-Time Tracking: Drivers can locate nearby mobile chargers through a dedicated app or website.

4. Market Analysis

The EV market is projected to grow exponentially, driven by government incentives and consumer interest in sustainable transportation. However, inadequate charging infrastructure, particularly on highways, remains a major concern for EV adoption.

• Target Market: EV owners traveling on highways, long-distance travelers, and commercial fleet operators.
• Market Opportunity: With over 1 million EVs projected to be on the roads by 2025, the need for accessible charging solutions is greater than ever.

5. Business Model

We propose a pay-per-charge model where users pay based on the charging duration or amount of energy supplied. Additional revenue streams include subscription services for frequent users, partnerships with EV manufacturers, and advertising space on the mobile charging units.

• On-Demand Charging: Users pay per use based on the kWh charged.
• Subscription Plans: Frequent EV travelers can subscribe to monthly or annual plans for unlimited roadside charging.
• Corporate Partnerships: Collaborate with EV manufacturers, rental companies, and logistics fleets for bulk services.
• Advertising: Vehicle exteriors can feature ads, generating additional income.

6. Marketing and Sales Strategy

Branding: The service will be branded as a reliable and essential travel companion for EV drivers.

Partnerships: Form alliances with EV manufacturers, roadside assistance companies, and fleet operators to expand reach.

Mobile App: Users can access our services via an app, showing the nearest mobile charging unit and allowing them to book charging slots.

Social Media and Online Marketing: Targeted campaigns to raise awareness among EV drivers, using platforms like Instagram, LinkedIn, and Facebook.

7. Operations Plan

Initial Phase: Launch a pilot project along a major highway in high-EV density areas (e.g., Delhi-Jaipur Highway) to test the concept.

Fleet Size: Start with 10 modified EVs, each equipped with DC chargers.

Charging Points: Position vehicles every 10 km along the highway and allow on-demand service within a set radius.

Technology and Maintenance: Equip vehicles with GPS tracking and integrate them into the charging network. Regular maintenance and servicing will ensure uninterrupted service.

8. Financial Plan

Startup Costs:

• Cost of modifying old EVs with DC fast chargers.
• Hiring technicians and drivers.
• Development of mobile app and tracking systems.

Revenue Projections: In the first year, we aim to serve over 50,000 EV owners with a modest fleet of charging units. Revenue will be generated through per-charge fees and subscription services.

Break-even Point: Based on our analysis, we expect to break even within 18-24 months by scaling operations and increasing the number of service units.

9. Conclusion

Our Mobile DC Charging Service will fill a critical gap in the EV charging infrastructure, particularly on highways. By utilizing repurposed EV cars, we can provide a flexible, eco-friendly, and cost-effective charging solution that ensures EV drivers have access to charging when and where they need it. This proposal outlines the foundation for a profitable and sustainable business that supports the growing EV market.

Contact Information

Name:Ram Kumar

Address: Scope Complex

Phone: 9871945874

Email: ram.fastforward@gmail.com